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Sarah Lynch

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CMO, Trellis Care - editorial · analytics · content strategy

Works at
Trellis Care
Location
Dublin, Ireland · GMT (UTC+0)
Experience
16+ years experience
Education
London Business School
Languages
English, German
Hiring
Message Connect

Overview

Currently at Trellis Care, where I lead content and SEO with a team of 9. Rebuilt the content reporting so every rupee and dollar of spend is traceable. Before that: GSK and BBC. Most at home with copywriting and analytics. Outside work: long runs and longer podcasts.

Good reasons to reach out
  • Candidates for the role I'm hiring for
  • Speaking or podcast invitations
  • Working sessions on editorial
Please don't message about
  • Recruiters for roles outside my stack
  • Agency or outsourcing pitches
  • Generic networking requests
Skills
analyticscontent strategyeditorialcopywriting
HiringHiring for a role
closes in 3 months

7 growth marketer roles open on the content team in Dublin

Role
Growth marketer
Level
Senior
Type
Full-time
Work mode
On-site
Compensation
$162k-$197k + equity
Team
Growth, 6 people
Start
Within two months
Must have
Campaigns you can show results for Strong writing Clear written communication
Process
Decision within 10 days

Comp £77k-£119k. Three interviews over a week. Message me with one thing you shipped that you're proud of.

Dublin, Irelandeditorialanalyticscontent strategy
Open

Experience

  1. CMO
    Jan 2024 - Present
    Trellis Care · 2 yr 10 mo · Full-time · Dublin, Ireland
    • Cut p99 latency on the growth services from 743ms to 135ms.
    • Moved 93% of growth traffic off a legacy monolith without a customer-facing incident.
    • Grew the growth team from 4 to 28 engineers.
  2. Content Marketing Lead
    Aug 2020 - Jan 2024
    GSK · 3 yr 5 mo · Full-time · Dublin, Ireland
    • Launched 15 campaigns, 6 of them in new markets.
  3. Marketing Associate
    Jan 2017 - Aug 2020
    BBC · 3 yr 7 mo · Full-time · Dublin, Ireland
    • Grew organic traffic from 41k to 1014k monthly visits.
  4. Growth Marketing Manager
    Jan 2014 - Jan 2017
    Stripe · 3 yr · Full-time · Dublin, Ireland
    • Hired and trained a content team of 4.
  5. Product Marketing Manager
    Apr 2011 - Oct 2013
    Booking.com · 2 yr 6 mo · Full-time · Dublin, Ireland
    • Took lending activation from 18% to 51% in three quarters.

References

No references yet.

Education

  1. London Business School
    MBA, Business Administration
    2008 - 2010
  2. University College Dublin
    BSc, Business Administration
    2001 - 2004

Details

Compensation expectations
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